The pursuit of quality in coffee is a never-ending journey

With over 25 years of experience as a coffee roaster and consultant, Scott is known for his expertise in quality, control, precision, and consistency, and his teachings have revolutionized the coffee market. Scott is the author of The Professional Barista's Handbook, Everything but Espresso, and The Coffee Roaster's Companion. With his eye for detail and expert knowledge of bean selection, roasting parameters, pouring techniques, and more, Scott will further strengthen xBloom's dedication to creating high-quality, consistent cups of coffee at home.

“It's a journey that has been fueled by years of exploration”

Scotts love for coffee

“It's a journey that has been fueled by years of exploration”

Scott Rao's coffee journey started with a bold step at the age of 22, opening his first cafe and roastery in Amherst, MA. It quickly gained a reputation as an institution, drawing in over 1000 customers daily. This early success fueled Scott's passion for coffee, driving him to explore the vibrant coffee culture of New Zealand and hone his craft.

With an unwavering pursuit of excellence, Scott returned to the US armed with knowledge and inspiration. He opened a restaurant and coffee roastery that took cues from his travels down under. His innovative coffee-making approach gained global attention. He later founded a pioneering cafe in Montreal that left an indelible mark on the coffee scene worldwide.

Scotts love for coffee

Scott Rao's coffee journey started with a bold step at the age of 22, opening his first cafe and roastery in Amherst, MA. It quickly gained a reputation as an institution, drawing in over 1000 customers daily. This early success fueled Scott's passion for coffee, driving him to explore the vibrant coffee culture of New Zealand and hone his craft.

With an unwavering pursuit of excellence, Scott returned to the US armed with knowledge and inspiration. He opened a restaurant and coffee roastery that took cues from his travels down under. His innovative coffee-making approach gained global attention. He later founded a pioneering cafe in Montreal that left an indelible mark on the coffee scene worldwide.

“The company behind the first capsule system worthy of third-wave coffee”

Why become xBloom’s advisor?

“The company behind the first capsule system worthy of third-wave coffee”

"Many tech companies have approached me over the years with their coffee-equipment designs. I have rarely chosen to work with them because they either didn't care much about coffee quality or didn't want to take the time to learn about coffee. xBloom is one of the rare companies that showed me impressive technology and awareness of coffee quality. The xBloom is not only a gee-whiz piece of technology; it makes exceptional coffee. I'm optimistic that xBloom has finally cracked the code on easy, automated, single-serve coffee at home. I'm proud and excited to be part of the team".

Why become xBloom’s advisor?

"Many tech companies have approached me over the years with their coffee-equipment designs. I have rarely chosen to work with them because they either didn't care much about coffee quality or didn't want to take the time to learn about coffee. xBloom is one of the rare companies that showed me impressive technology and awareness of coffee quality. The xBloom is not only a gee-whiz piece of technology; it makes exceptional coffee. I'm optimistic that xBloom has finally cracked the code on easy, automated, single-serve coffee at home. I'm proud and excited to be part of the team".